Choosing the right paint can be one of the most difficult tasks a homeowner can face. From color to finish, there are thousands of choices to pick from when trying to pick your paint. Something that makes this even more difficult is that there’s no “right” color, there’s no “correct” answer for what paint to use. Paint is an exceptionally personal decision, one you have to pick for yourself and not someone else. Luckily, we have an exceptional array of Benjamin Moore paints at Hammond | EBS and helpful people to guide you through your color picking process.

Types of Paints

Kitchen Paint

Interior Paint

Interior paints are created with special formulas to resist fading and staining, without sacrificing good coverage or easy cleaning properties. There are endless options of stock colors to choose from, as well as custom mix options available, so you know you can find the right color for you.

Exterior paint

Exterior Paint

Also available in countless colors, exterior paints are formulated to be exceptionally durable and resistant to peeling, chipping, fading, mildew, and moisture damage caused by the elements. Exterior paints can protect and improve the look of your home all at the same time.

Tools for painting


Primer ensures you have the best possible surface to work with when you apply your paint job. Most paints are considered “Paint and Primer in One” but even with self priming paints, some surfaces still need the full power of a dedicated primer. If the surface you are trying to paint is exceptionally slick, damaged, or porous, then a dedicated primer is almost certainly required to give you the best paintjob possible.


Flat – Flat finishes minimize light reflection creating a deep and rich rendering of your chosen color. Flat paints are great for hiding surface imperfections on walls or trim but are less durable than other finishes. Flats are generally used in low-traffic areas and on ceilings.

Matte – A Matte finish is similar to flat but has the added benefit of being largely washable and scrubbable. Choose a Matte finish in areas where you want the flat look, but need the added durability that Matte has to offer.

Eggshell – One of the most popular and versatile finishes, Eggshell creates a softly polished glow with an easy-to-clean surface that’s great for all high-traffic areas including living rooms and hallways.

Pearl/Satin – This durable finish stands up well to repeated cleanings. Pearl/Satin finishes are great for walls and trim in high-traffic areas where you do not want the full sheen of semi-gloss.

Semi-Gloss – Semi-Gloss creates a smooth and reflective sheen that is frequently used to highlight interior trim. Semi-Gloss finishes can withstand heat, humidity and washing making them a natural choice for kitchens and bathrooms.

High Gloss – This finish combines the most sheen with extreme hardness and durability. High Gloss is a great choice for front doors, trim and other areas you wish to highlight.

Features of Paints

Low VOC Emissions – VOCs (volatile organic compounds) are dangerous chemicals given off by paints and other synthetic products. They have been linked to health issues and respiratory illness. Low to No VOC paints are made to eliminate these compounds and keep your home safe.

Low Odor – Low and No Odor paints strive to remove odors from fresh paint. When present, these odors can cause headaches or dizziness if not ventilated properly.

Stain Blocking – Stain blocking paints and primers are designed to cover even the most obvious imperfections on surfaces, meaning your paint job will look as good as new.

Mildew Resistant – Mildew resistant paints are designed to resist the growth of mold and mildew in high-moisture areas, like kitchens and baths.

Self-Leveling – Higher quality paints are designed to flow evenly and dry as a smooth, level surface, hiding roller and brush marks.

Picking a Color

Selection of paint colorsFind colors you like: Every year new trendy designer color palettes rise to prominence, but if you don’t like them in the catalog you most certainly won’t enjoy them in your home. Remember that even neutral colors like grays and crèmes can have hints of other colors in them, bringing together the theme of the room.

Find Inspiration: Furniture and accessories can be a great place to look. Upholstery patterns, window treatments, artwork, carpets, pillows, blankets, table cloths, etc. can all give ideas. Even if these things don’t give you your inspiration, make sure to consider them when deciding upon colors.

Understand the room’s lighting: Natural lighting brings out a paint’s true colors. Incandescent lighting draws out warm tones like yellow, orange and white. Fluorescent lights cast cool blue-white tones. Make sure you know the room’s lighting situation and how it will interact with your colors before committing to the paintjob.

Develop your home’s color story: This is most important when the rooms in your home are open to each other. Make sure the colors you choose mesh with the rest of the rooms in your house. They don’t have to match or be exactly the same, but make sure to keep the neighboring rooms in mind. Try using a color wheel to find complimentary color combinations, or play with the saturation value of the same color and find a few you like.

What Type of Paint

Water- or oil-based paint? Water-based latex paint is preferred for most interior projects, making up about 75% of all paint sold. It is durable, easy to apply, relatively fast drying, and easy to clean up. Oil-based (alkyd) paint is often used for wood moldings and trims because it offers superior penetration, leveling and adhesion qualities.

What sheen is right for my project? As a general rule, the glossier the paint, the easier it is to clean, but the more imperfections it shows. High and Semi-Gloss paints are good for children’s rooms, baths, and kitchens where durability and protection are important properties for your paint to have. Low luster sheens are the go to pick for most interior walls, eggshell being the increasingly prominent pick.

Do I need primer? Using a dedicated primer is a good idea when needing to cover obvious stains or for sealing porous surfaces like unpainted wood, concrete, and plaster. Bonding primers give a solid base for paint when applied to slick or glossy surfaces. Otherwise, using Paint-and-primer-in-one is a good solution for repainting surfaces that are in good conditions or are just transitioning between colors.

How much paint should I buy? If you’re unsure how much paint to purchase, the Benjamin Moore paint calculator will help determine how much you’ll need for your project. Generally, it’s a good idea to purchase a little extra paint for use on problem areas and future touch-ups.

The Brands You Can Find At Hammond | EBS

Benjamin Moore Paints logoBenjamin Moore Satin PaintBenjamin Moore Eggshell PaintBenjamin Moore Latex PaintBenjamin Moore All Purpose PaintBenjamin Moore Classic Eggshell FinishBenjamin Moore Regal SelectColors of California PaintsRust-Oleum